Beauty comes in different shapes, but mostly round ones

Allt was asked to develope a simple and clean branding for Instituut Manoé, a beauty salon near Bruges. The key words for this project were ‘friendly’, ‘modern’ but still ‘familiar’ and ‘feminine’. The salon is not only for women, but the owner stated that 85% of her clientele are female. So allt set to work and created a branding based on the combination of a circle surrounding out of the ordinary typography with a emphasis on the accent. The flashy pink is used in moderation to keep a modern and classy look.